James Made | Brand Campaign Video Series
51335
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Brand Campaign Video Series

This is a compilation of videos from a campaign challenging the notion that The Receptionist for iPad replaces front desk jobs. I was provided a series of scenarios to demonstrate why our visitor management system is best paired with a human presence. The goal was to show that The Receptionist for iPad could be your receptionist’s new best friend.

Using the provided scenarios, I drafted five voice over scripts. I recorded my voice overs, carefully selected music that would provide a quirky backdrop to the scenes, and then I built the animations using an After Effects character-rigging toolkit to create a diverse cast and bring them to life. What you see in the video above is a compilation of all four scenarios along with a conclusion video drawing everything together. While the four scenarios were shown individually in social media ad placements, we featured the conclusion video on a landing page.

Involvement

Script Writing
Asset Curation & Prep
Art Direction
Voice Over
Sound Recording
Music Selection
Video Editing & Animation

Software

Adobe After Effects
Adobe Premiere Pro
Adobe Illustrator
Adobe Audition
Adobe Photoshop